解读返璞归真的“Normcore”穿搭风潮(2)

时间:2025-07-15

Times article, is that young people have devoted so much energy to trying to define themselves as individuals, that they have lost the joy of belonging that comes with being part of the group.

“Normcore就是从平淡无奇中寻求自由,通过适应来获得归属感,”这正是K-Hole宣称的理念。《纽约时报》在一篇文章中称,“normcore”的基本理念是:年轻人总是费尽心思让自己与众不同,而却失去了随众而带来的乐趣。”

Normcore is about letting go of pretenses and learning to throw yourself into whatever subcultures or activities you stumble into, even if they are mainstream. “You might not understand the rules of football, but you can still get a thrill from the roar of the crowd at the World Cup,” the K-Hole report read.

“Normcore”就是要摒弃假面伪装,学会融入你无意间接触到的任何亚文化或活动,即使是随波逐流之嫌。“你或许不懂足球规则,但你仍然可以在观看世界杯时随着咆哮的人群而兴奋不已,”K-Hole的报道中写道。

Casual perfection

随性的完美

The agency described normcore as more of a sociological attitude. But shortly after the release of the report, New York magazine ran a piece that established normcore as a fashion trend, calling it “fashion for those who know they re one in seven billion”. K-Hole公司将“normcore”描述成一种社会态度。而该文章刚刚发表不久,《纽约》杂志就对“normcore”进行了报道,将它确立成一种时尚潮流,称其为“清楚自己是七十亿人类一份子的人的时尚”。

The concept of normcore is all about the joy of the ordinary, and it has struck a chord with many people. Alain de Botton, the British writer and philosopher, thinks it makes a lot of sense.

“Normcore”宣扬的是来平凡的快乐,这种观念打动了很多人的心弦。英国作家兼哲学家阿兰 德波兰认为这个词意味深长。

“Normcore is the search for the ideal,” he said in an interview with Newsweek. “The perfect T-shirt, like the perfect pencil or table, doesn t need to be constantly updated because it has latched on to the essence of what it s trying to do. Humans like one-

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