本钢板Ｂ：2013年半年度报告（英文版）(11)

本钢板Ｂ：2013年半年度报告（英文版）

Bengang Steel Plates Co., Ltd. Interim Report 2013

IV. Analyze of competitive edge

The company has insisted on “construct quality plates base” strategy for years and has established and taken its leading technology advantage, performed environmental management, innovated development ways, accumulated ability of product differentiation and kept relative perfect operation performance among the professions. .

1. Products: The company has adhered to market demand as the guidance for years and kept strengthening its products structure to form the stratigic product groups represented by its car plate, oil pipe steel, etc. Meanwhile the company has set up car plate, home appliance plate, pipe line steel, container steel and specialty steel of variaties and specifications and took an important position in the domestic market.

2. Quality: The company has carried out and implemented precision management from the initial plan of product quality, through the links of production to the final products. Now the quality product producing ability has become an important conponent of the company core competiveness.

3. Service: The company has had 9 domestic local sales companies, several franchises and steel material machining and distribution centers. The company also has set up overseas market network. The company has basically set up customer-centric sales and service system and dilivered customers the technical services and supply-chain extened services.

4. Research and development: The company for years has kept invested research and development to establish corresponding system, which mainly of technique center and project department, associated tightly by system of transformation whose features are directed by market, improved steadly and qualified operation. With the support of these systems, the company has improve in operation and management, production running and environmental management. In recent 2 years, the company has applied 43 patents of which 56% are invention patents.

5. Equipment: The company master operation equiped level has taken a place in the world advanced professions after a term of years of weeding out of ralative outdated capacity and transformation of high energy assuming

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