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Unit 4 test

1.B. Because short slogans can catch busy people's attention.

2.B. The woman spends a lot of money shopping.

3.C. Ads should be adapted for particular places.

4.D. To express his agreement with the woman

5.C. She is easily influenced by advertisements

1.We do

2.change the image

3.do some surveys

4.different age groups

5.all the time

6.your users

7.target

1.C. To encourage readers to get rid of a certain idea.

2.A. The advertiser

3.A. Local advertising.

4.A. Mail advertisements go to people with certain characteristics

5.B. The definition and classification of ads